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June 27, 2022
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June 27, 2022
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Liliana Segre and Chiara Ferragni Visit Shoah Memorial

Powerful social media presence can raise awareness of the Holocaust

La Voce di New YorkbyLa Voce di New York
Segre invita Ferragni a Memoriale Shoah, porterebbe giovani

Chiara Ferragni (S) and Liliana Segre. ANSA

Time: 1 min read

91-year-old Holocaust survivor and life Senator Liliana Segre and 35-year-old model, businesswoman and influencer Chiara Ferragni last week visited Milan’s Shoah Memorial at the former’s invitation, Ferragni said Monday.

Ferragni, who together with rapper Fedez forms Italy’s most visible media couple, said she had discovered “the symbolic place of one of the greatest tragedies in recent history, the theatre of deportations which is still intact today,” referring to the site of the memorial, the train tracks on which Jews like Segre left for the Nazi death camps. Segre invited Ferragni after noting that she and husband Fedez were politically engaged and arguing that such a powerful social media presence would have an impact on the younger generation in terms of raising awareness of the Holocaust.

Segre said Monday: “Ours was a simple visit, like a grandmother and a granddaughter, a meeting between generations, but also a passing on of the baton”. She said “when the eye witnesses are no longer here, we will have to rely on all those citizens who will want to take up the responsibility of remembering. Who better than Chiara Ferragni, who speaks to 27 million people every day?”

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