Alberto Zamperla, a global amusement park impresario whose revival of Luna Park helped Coney Island recover from decades of decline, died on Nov. 17 near Vicenza, in northeast Italy. He was 71.
His death, in a hospital in Altaville Vicentina, was confirmed by his son Alessandro, who said the cause had not yet been determined.
The Zamperla Group was founded by Alberto’s father, Antonio, in 1966, but traces its origins to his great-great grandfather Angelo, who married a circus horsewoman in the mid-19th century and became an acrobat.
Until his death, Mr. Zamperla had been president of the conglomerate that designs and manufactures roller coasters and other rides and manages amusement parks all over the world.
He had already given up day-to-day control to his two sons. Antonio, the eldest, is in charge of manufacturing. Alessandro, the president of Central Amusement International, manages Luna Park and the other amusement parks.
In 2010, during the Michael R. Bloomberg administration, Central Amusement won a contract from New York City’s economic development agency to revive Luna Park in Brooklyn — the prototypical fairground site that opened in 1903 and amused millions until most of it was razed after a fire during World War II.
Luna Park still features the original 1927 Cyclone, the clattering, scream-inducing wooden roller coaster that plunges 85 feet at 60 m.p.h., and a newly-installed steel Thunderbolt, which drops riders 90 degrees and turns them upside down four times.
Alessandro Zamperla said the company, which first spent about $15 million refurbishing Luna Park, had invested a total of some $100 million since 2010, its largest expenditure in any property.
“My father adored New York and Coney Island because it means so much to us as a family, and he lived and breathed amusement,” Alessandro said.
Alberto Zamperla himself said in an interview on We the Italians website in 2018, “Without taking anything away from anyone, I can still say that the feat of which I am most proud of is having been able to revive the Luna Park in Coney Island, N.Y., in 2010 and to continue to manage it with satisfaction and success.”
In 2019, Mr. Zamperla was inducted into the International Association of Amusement Parks and Attractions Hall of Fame.
“I like to fly in the clouds around our beautiful planet, for at least one hundred days every year,” the company quoted Mr. Zamperla as saying. “I love living in New York City. I am proud to be an Italian Alpino. I am proud to be, above all, a citizen of the world. I enjoy knowing that my profession makes children of all ages happy across the globe.”
Mr. Zamperla counted himself among them. Indeed, he kept a robust collection of rubber ducks in his bathroom.
“I am a little boy,” he told The Financial Times in 2016, “and I will continue to be a little boy.”
