The infosphere is about to blow up: so many information sources all over the world can make it difficult to understand what’s going on. Artificial Intelligence can help journalists as well as consumers to investigate the media world. This is what an italian company, Volocom, has been doing since 2001. The company, founded by Valerio Bergamaschi, former manager of multinational companies in IT field, operates in the knowledge management industry and has now acquired a leading position in Media Monitoring and Media Intelligence.
Volocom is currently able to read, understand and analyze over 4M news items per day from: the Web (over 200,000 sources), International, National and Local Press, selected social networks, National, local and foreign tv channels monitored via proprietary speech-to-text service, National, local and foreign radio monitored via proprietary speech-to-text service.
All data are captured, analyzed, catalogued and made available to all applications.
Volocom constantly invests in Innovation and R&D to realize innovative AI and Machine Learning-based solutions for data analysis and processing. R&D is followed by a dedicated team, and the main R&D areas are: Text Analysis (Volocom uses Natural Language Processing and Natural Language Generation technologies for text analysis and classification as well as for automatic summarization and paraphrasing tasks), Image and video analysis (through Deep Learning algorithms Volocom can analyze images and videos in real time for face and logo detection and recognition, advertisement recognition, automatic newspaper segmentation), and Audio analysis (Volocom has developed proprietary audio analysis technologies for automatic speech recognition (ASR) and speaker recognition from voice timbre.
VoloComm is the Volocom area specialized in Communication, brand reputation and Media Monitoring: thanks to the experience consolidated in recent years, today VoloComm has become to all intents and purposes a real Study Center able to provide the customer with a 360-degree overview of the trends that characterize the communication on the media of a subject, a theme or a current phenomenon.
The mission of the team of journalists and analysts is to extract information with high added value from what is published every day in the press, web, radio/TV and social networks. The customer receives useful and customized solutions built using and reprocessing the data coming from the innovative technologies developed by Volocom.
VoloComm carries out in-depth analyses of the media for companies, institutions, bodies and private subjects by systematizing the capabilities and computing power of Artificial Intelligence with the interpretation and editorial analysis of the team of professionals, to highlight the brand reputation, the effectiveness of communication, the object or future trend of a topic on the entire infosphere: from digital to paper, via social networks and the new frontiers of information.
The services performed by VoloComm are: Reputation analysis (which, by combining quantitative and qualitative analyses on the media and social networks, returns a complete picture of the customer’s brand reputation by exploiting the most advanced News Intelligence and social listening technologies), Press release monitoring (a service for analyzing the circulation of press releases) and at last Thematic observatories, an innovative and customizable portal that allows you to stay updated and receive relevant information on major issues, business areas, corporate sectors, by exploiting the entire schedule of national and international sources monitored by Volocom.
